Joint Marketing Proposal

Leamigo x Tourism Malaysia

Leamigo logo × Tourism Malaysia logo

Prepared for the Malaysia Tourism marketing team

Turning agent
attention into
Malaysia bookings
through visibility,
education, and rewards.

This page translates the proposal deck into an interactive format so your team can quickly review the partnership logic, target audience, activation ideas, gamified learning concepts, and sample integrations in one place.

Malaysia destination visual

Shared Goal

Make Malaysia more discoverable at the booking moment. Through dashboard visibility, co-branded campaigns, fam trips, and agent-first activation.

20k+

agent touchpoints near decision-making

4

activation lanes: platform, content, community, gamification

24/7

human support for travel trade partners

Global

reach across India, the Middle East, Europe, and Asia

About Leamigo

Built for travel agents who need speed, inventory, and reliability.

Leamigo is a global B2B travel platform helping travel agents book transfers, attractions, experiences, chauffeur rentals, land packages, hotels, and eSIMs with seamless real-time access.

With competitive pricing, dependable suppliers, and round-the-clock support, the platform is positioned to convert destination interest into active bookings.

Footprint

Operationally rooted in India, commercially relevant across multiple source markets.

  • Noida HQ
  • India network
  • Middle East
  • Europe
  • Asia
TBO RezLive TripJack Klook Booking.com RateHawk

Our Plan

Our Plan

A cleaner view of the highest-potential partner groups we should focus on first.

Premium Leisure

Luxury and premium leisure agents

Mass Leisure

Family, budget, and mid-market sellers

Corporate & MICE

Event-focused and business travel agents

Groups & FIT

Group tour operators and FIT specialists

City Networks

Tier 1 and Tier 2 city agent networks

Regional Specialists

International and regional market experts

Digital Partners

OTAs and digital distribution partners

Top Sellers

High-performing agents and fam trip prospects

Key Initiatives

A more pictorial view of how the Malaysia campaign can appear across channels.

Put Malaysia directly inside the agent workflow.

The strongest advantage in this partnership is proximity to the booking moment. Malaysia can be promoted inside the Leamigo dashboard with campaign banners, package visibility, and destination-first merchandising.

  • Dashboard banners with destination-led offers
  • Malaysia land package integration for faster conversion
  • Airport transfer and activity promotion via platform-led placements
  • Commission-driven agent promos to push booking intent
Agent Dashboard
Flat 20% off on Malaysia land packages + free eSIM
Batu Caves
Sunway Lagoon
Kuala Lumpur
Langkawi
Google Ads Preview Malaysia Holiday Packages

Book Kuala Lumpur, Langkawi, Genting and more with ready-to-sell trade offers.

Use co-branded storytelling to keep Malaysia top-of-mind.

Tourism Malaysia assets can be amplified through Leamigo’s social presence and campaign ecosystem with destination-specific creative, newsletters, stories, and high-intent promotional narratives.

  • Bi-weekly Malaysia-specific newsletter drops
  • Co-branded Instagram stories and posts
  • Tourism Malaysia images and videos distributed with Leamigo branding
  • Attraction-led promotions featuring anchors like LEGOLAND Malaysia Resort
  • Google Ads for destination search capture and package discovery
  • LinkedIn Ads for trade-facing destination awareness
Instagram Story
Malaysia this week
Powered by Leamigo
LinkedIn Ad Help your agents sell Malaysia better

Destination highlights, package hooks, and expert recognition built for the trade audience.

Activate travel communities where trade engagement already exists.

Beyond media placements, the proposal extends into direct agent participation through WhatsApp, Instagram, LinkedIn challenges, fam trips, testimonials, and tier-2 market roadshows.

  • Dedicated WhatsApp community for Malaysia updates and booking pushes
  • WhatsApp and Instagram direct campaign broadcasts
  • LinkedIn professional booking challenges for agents
  • Curated fam trips for selected travel agents and top sellers
  • Agent testimonial stories captured from familiarization trips
  • Roadshows in tier-2 cities for offline momentum

Fam Trip Trigger

Reward the best-performing and highest-potential agents. Qualifying agents can unlock Malaysia fam trips tied to bookings, engagement, and training completion.

Launch a Malaysia Tourist Expert game inside the experience.

We can create a gamified learning layer where agents explore the page, answer destination questions, unlock badges, and build points as they discover Malaysia products, attractions, and selling cues.

  • Interactive Malaysia Tourist Expert challenge across the proposal or dashboard
  • Points for destination knowledge, product discovery, and campaign participation
  • Leaderboard-based rewards for top scorers and strongest booking performance
  • Free fam trips for winners linked with a defined booking threshold

Open Malaysia Expert demo page

Game Mechanic

Learn Malaysia. Score points. Unlock trips. Agents who perform well in the game and achieve certain bookings can qualify for free trips and recognition.

Campaign Previews

Screenshot-style campaign reviews using the actual Malaysia package creatives.

Malaysia kids-friendly summer escape campaign screenshot
WhatsApp Status Review Kids-friendly summer escape creative
Malaysia honeymoon package campaign screenshot
Google / Meta Ad Review Honeymoon conversion creative
Magic of Malaysia family package campaign screenshot
Email Visual Review Family package lead-in creative
Langkawi cable car campaign screenshot
Attraction Push Review Langkawi experience spotlight

Sample Packages

Creative samples for ads, WhatsApp status, and agent-facing campaign pushes.

Google / Meta Ad Copy

Sell Malaysia faster with ready-to-book family and honeymoon packages.

Discover Kuala Lumpur, Langkawi, Genting and more with curated trade-friendly itineraries, strong inclusions, and competitive selling hooks for your customers.

Ad Angle

High-conversion destination packaging for travel agents.

Position Malaysia as an easy-to-sell mix of family holidays, honeymoon packages, attractions, and destination bundles with immediate booking appeal.

WhatsApp Status Sample

Malaysia deals live now.

Family escapes, honeymoon packages, Langkawi experiences and value-added offers now available for immediate booking. Ask for today’s best Malaysia departures.

Community Push

Best used inside agent groups and status updates.

Pair the creative with limited-time callouts, package pricing, and quick reply prompts to increase engagement inside WhatsApp communities.

Malaysia kids-friendly summer escape package poster
Malaysia honeymoon package poster
Magic of Malaysia family package poster
Langkawi cable car poster

Core Opportunities

High-intent campaign ideas shaped for conversion, advocacy, and agent excitement.

Deal Countdown Widgets

Create urgency with limited-time Malaysia offer timers inside the booking flow.

Agent Incentive Push

Promote lines like “Book Malaysia, get 5% commission” to accelerate action.

Package Swap Messaging

Redirect demand toward safer or stronger-converting Asian itineraries such as Penang.

Attraction-Led Discovery

Surface experiences like Batu Caves, Sunway Lagoon, and family-ready anchors.

Newsletter Cadence

Maintain bi-weekly visibility with destination-specific editorial promotion.

Trade Community Outreach

Reach agents directly through a WhatsApp community, LinkedIn, and city-based roadshows.

Fam Trip Qualification

Reward selected travel agents with Malaysia familiarization trips to turn sellers into advocates.

Malaysia Tourist Expert Game

Use quiz mechanics, scoring, and rewards to make destination learning memorable and competitive.

Experiential Layer

Fam trips can become the strongest reward mechanism in the campaign.

A dedicated familiarization track can be offered to shortlisted agents who show high booking intent, strong Malaysia sales, or excellent engagement with the campaign.

This turns the proposal from pure media visibility into a relationship-led trade activation model with long-term destination advocacy.

Gamified Education

The Malaysia Tourist Expert concept blends learning with measurable incentive.

Agents can navigate through interactive Malaysia content, answer quick destination questions, unlock expert badges, and move up a leaderboard.

Top performers can win free trips or qualify through a combined score of game performance and actual Malaysia bookings.

Visual Samples

How the packages and placements can look inside the Leamigo ecosystem.

Dashboard placement

Promoting Malaysia on Dashboard

Showcase popular attractions like Batu Caves and Sunway Lagoon directly in the dashboard so agents discover relevant options quickly.

Package merchandising

Land Packages Integration

Feature ready-to-book itineraries spanning Kuala Lumpur and Langkawi to simplify decision-making and support faster conversions.

4N/5D Kuala Lumpur + Genting
5N/6D Langkawi Escape
6N/7D KL + Langkawi Combo

Offer framing

Integrating Offers on Dashboard

Use Malaysia destination campaigns as a recurring commercial layer rather than a one-off awareness push.

Free eSIM Bonus Commission Expert Game Rewards

Activation Flow

A phased rollout that the marketing team can evaluate quickly.

01

Alignment

Lock campaign themes, destination priorities, reward mechanics, and fam trip criteria.

02

Launch

Deploy dashboard banners, social creatives, newsletter visibility, and the game concept.

03

Amplify

Extend through WhatsApp communities, LinkedIn challenges, fam trip announcements, and tier-2 outreach.

04

Optimize

Review engagement scores, booking lift, and top qualifiers for the next campaign wave.

Commercial Scope

Activities already outlined in the proposal deck for budget discussion.

Activity Status
Dashboard bannersReady for costing
Middle East redirect campaignReady for costing
Newsletter (bi-weekly)Ready for costing
Co-branded Instagram stories & postsReady for costing
Instagram adsReady for costing
LinkedIn posts and adsReady for costing
WhatsApp postsReady for costing
Weekly blogsReady for costing
LinkedIn agents challengeReady for costing
Roadshows in tier-2 citiesReady for costing
Fam trips for qualifying travel agentsReady for costing
Malaysia Tourist Expert game mechanics and rewardsReady for costing

Campaign Estimator

Choose a campaign duration to see projected cost and impact.

Estimated Cost INR 49,65,000

Month 1 at INR 15,00,000, with a 10% scale-up in each additional month.

Recommended

A 3-month run gives the campaign stronger repetition, better learning, and higher conversion potential.

Estimated Bookings 6,620
Agent Reach 66,200
B2C Reach 6,62,000

Contact

Open to shaping the final joint campaign structure together.

If the direction is aligned, the next step can be a working session to finalize placement mix, creative ownership, and commercial rollout.